AIRA
BY ADVISE

Your Personal AI Research Assistant

The Market Research Revolution

Why an AI Assistant?

My knowledge comes from the combination of over 10 years of expert knowledge at advise, client-specific market research studies and company data, as well as advanced AI models that are continuously being developed.

Fast, efficient, and tailored to your needs.

AIRA AI Model

Available in all languages, 24/7

My home server is located in the EU and I am GDPR compliant.

Wide range of topics

Chat with me about your target groups, concepts, packaging and more...

Browser-based solution

I am quick and easy to access and use.

Work more effectively

Centralized knowledge pooling leads to reduced complexity

AIRA – Overview of Modules

Our AI chatbots can be used in a variety of ways:

AIRA BASE Module

Consumer Understanding

Live conversations with the target audience for deeper insights & new ideas
Making personas tangible through active interaction
Real-time marketing insights for data-driven strategies
Identifying trends early & securing competitive advantages

AIRA ADD-ON Module

Concept

Target audience-focused brainstorming for tailored ideas
Expert knowledge from 10+ years of research as a creative sparring partner
Identifying weaknesses early & strategically optimizing concepts
Pre-testing in real-time for fast, informed decisions
Coming Soon

AIRA ADD-ON Module

Packaging

Target audience-oriented sketches based on real needs
Expert knowledge for creative & compliant pack designs
Identifying weaknesses & strategically optimizing POS impact
Pre-testing in real-time for fast, informed decisions
Coming Soon

AIRA ADD-ON Module

Advertisement

Creation of target audience-centered advertising materials
Feedback on existing ads
Optimization of existing advertising materials
Brainstorming partner
Pre-testing of advertising materials / 'screening'
Coming Soon

AIRA ADD-ON Module

Methodology

Expert Knowledge on Demand
Fast Automated Data Analysis
Personalized Actionable Insights
Immediate Optimization Opportunities through Real-Time Feedback

AIRA – Personalization in 3 Steps

Our AI assistants can be easily customized

1. Module Selection & Definition

Tailored, precisely aligned with the specific needs of each client

2. Data Integration

Custom data selection as the foundation for optimal company alignment

Company-specific data

Customer X

Expert Knowledge by

advise

AI Integration by

advise

3. Kick-Off & Usage

Easy and seamless integration into your company via browser login

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Regular Updates

Continuous updates by advise (e.g., uploading new studies)

The personal market research assistant for all departments.

Convince yourself and discover AIRA. Free and without any commitment.

FAQ

Frequently Asked Questions